ANGUILLA (THE VALLEY) - The Anguilla Tourist Board (ATB) generated new inquiries and on-the-spot bookings while strengthening relationships with more than 70 luxury travel advisors during ILTM North America 2026 and related trade engagements in Nassau, the Bahamas. The event ran Sept. 28-Oct. 1 at Baha Mar.
ATB was represented by Kendisha Hall-Prentice, chief marketing officer, and Vivian Chambers of The Muse Collection, the destination’s U.S. sales representative. They reconnected with advisors and agencies familiar with Anguilla and introduced the destination to new luxury travel professionals, sharing updates on air access, accommodations, new developments and experiences.
“ILTM North America provided an exceptional opportunity to engage directly with luxury travel advisors and share the continued evolution of the Anguilla experience,” Hall-Prentice said. “The inquiries and bookings generated during the event further reinforced the value of these face-to-face engagements.”
ATB’s engagement extended beyond its scheduled ILTM appointments. On Sept. 27, Hall-Prentice and Chambers hosted about 20 members of Coastline Travel Advisors for dinner and an in-depth destination presentation. A second dinner and presentation were held Sept. 28 for advisors representing several leading travel agencies.
“The conversations throughout the week confirmed that Anguilla continues to appeal to luxury travelers seeking privacy, exceptional accommodations, distinctive experiences and genuine Caribbean hospitality,” Chambers said. “Advisors were highly engaged, sought additional information and identified opportunities for clients actively considering the destination.”
Travel advisors remain central to Anguilla’s U.S. sales strategy, connecting the destination with travelers whose interests align with its accommodations, culinary offerings and personalized experiences. ATB will continue investing in training, destination updates and direct engagement to keep Anguilla top of mind among luxury travel professionals. (Source: Anguilla Tourist Board)
Kendisha Hall-Prentice and Vivian Chambers with luxury travel advisors during an Anguilla destination dinner held in conjunction with ILTM North America 2026
