Castries, Saint Lucia:--- The Caribbean Association of Banks (CAB) Inc. has embarked upon a series of initiatives intended to promote and celebrate financial literacy and financial inclusion in the region. The campaign, which is now underway, will target a number of demographic groups, including families, small businesses, and financial services professionals. The theme for the campaign, which runs until the end of September, is Saving and Investing Today for a Brighter Tomorrow.
Its financial literacy campaign is the latest intervention coming out of the CAB corporate social responsibility programme, an avenue whereby CAB deepens engagement with the financial services industry
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